National multimedia sports platform OutKick continues to see strong growth year over year in April 2025, according to Comscore. The platform finished with 6.2 million total desktop and mobile unique visitors, posting a 16% increase versus April 2024. This impressive growth is a testament to the platform’s ability to attract and engage a large audience. OutKick’s success can be attributed to its unique blend of sports, sports culture, pop culture, and news. The platform produces and distributes engaging content that resonates with its fans, and its industry-recognized stable of reporters, hosts, and contributors are accessible on various platforms, including www.OutKick.com, video livestreams, social media, podcasts, and radio. The platform’s growth has also been driven by its ability to drive conversation between the intersection of sports and politics. As Senior Vice President and Managing Editor Gary Schreier noted, “OutKick is the only sports site that’s driving the conversation between the intersection of sports and politics. This not only separates us from a crowded sports media landscape but has been a direct result of our growth.”
OutKick’s social media presence has also seen significant growth in April 2025. On Facebook, X (formerly Twitter), and Instagram, the platform saw over 1.2 million social actions, up 36% versus April 2024. Additionally, over 16.4 million total video views on Facebook, X, and YouTube, up 45% versus April 2024, according to Shareablee. Some of the key statistics that highlight OutKick’s growth include:
- 6.2 million total desktop and mobile unique visitors in April 2025, a 16% increase versus April 2024
- 19.1 million total digital multiplatform unique visitors, ranking 19th out of over 350 sports sites in April 2025
- 24 million multiplatform minutes, a 10% increase versus April 2024
- 1.2 million social actions on Facebook, X, and Instagram, a 36% increase versus April 2024
- 16.4 million total video views on Facebook, X, and YouTube, a 45% increase versus April 2024
OutKick’s growth is a testament to the platform’s ability to adapt to changing media landscapes and to its commitment to producing high-quality content that resonates with its audience. As the platform continues to grow and evolve, it’s clear that OutKick will remain a major player in the sports media landscape. OutKick is a national multimedia platform that produces and distributes engaging content at the intersection of sports, sports culture, pop culture, and news. The platform is owned by FOX Corporation and was originally founded by Clay Travis. For more information, please visit www.OutKick.com. The platform’s content is available across various platforms, including video livestreams, social media, podcasts, and radio. OutKick’s industry-recognized stable of reporters, hosts, and contributors are accessible on www.OutKick.com, and the platform’s content is produced by a team of experienced professionals who are passionate about sports and storytelling.
| Platform | Total Views | Change from April 2024 |
|---|---|---|
| Facebook, X, and YouTube | 16.4 million | 45% |
| Social Actions | 1.2 million | 36% |
“We are thrilled to see OutKick continue to grow and thrive in the ever-changing media landscape,” said Gary Schreier, Senior Vice President and Managing Editor. “Our commitment to producing high-quality content that resonates with our audience has been the key to our success, and we look forward to continuing to drive the conversation between sports and politics.”
OutKick’s growth is a testament to the platform’s ability to adapt to changing media landscapes and to its commitment to producing high-quality content that resonates with its audience. As the platform continues to grow and evolve, it’s clear that OutKick will remain a major player in the sports media landscape. In addition to its growth, OutKick has also established itself as a leader in the sports media industry. The platform’s unique blend of sports, sports culture, pop culture, and news has resonated with its audience, and its industry-recognized stable of reporters, hosts, and contributors are accessible on various platforms. OutKick’s commitment to producing high-quality content that resonates with its audience has been the key to its success. The platform’s ability to drive conversation between the intersection of sports and politics has also been a major factor in its growth. “We are proud of the progress we’ve made, and we look forward to continuing to drive the conversation between sports and politics,” said Schreier. As the sports media landscape continues to evolve, it’s clear that OutKick will remain a major player. The platform’s commitment to producing high-quality content that resonates with its audience has been the key to its success, and its ability to drive conversation between the intersection of sports and politics has also been a major factor in its growth.
“OutKick is the only sports site that’s driving the conversation between the intersection of sports and politics. This not only separates us from a crowded sports media landscape but has been a direct result of our growth.” – Gary Schreier, Senior Vice President and Managing Editor
OutKick’s growth is a testament to the platform’s ability to adapt to changing media landscapes and to its commitment to producing high-quality content that resonates with its audience. As the platform continues to grow and evolve, it’s clear that OutKick will remain a major player in the sports media landscape. Key Takeaways:
* OutKick’s growth is a testament to the platform’s ability to adapt to changing media landscapes and to its commitment to producing high-quality content that resonates with its audience. * The platform’s unique blend of sports, sports culture, pop culture, and news has resonated with its audience, and its industry-recognized stable of reporters, hosts, and contributors are accessible on various platforms. * OutKick’s ability to drive conversation between the intersection of sports and politics has been a major factor in its growth. * The platform’s commitment to producing high-quality content that resonates with its audience has been the key to its success. OutKick’s growth is a significant milestone in the platform’s journey, and it’s clear that the platform will continue to be a major player in the sports media landscape.
OutKick: A national multimedia platform that produces and distributes engaging content at the intersection of sports, sports culture, pop culture, and news.