Rogers Communications Inc.

The current 12-year deal is set to expire at the end of the next NHL season. Rogers chief executive Tony Staffieri has been vocal about wanting to renew. Investors and analysts have questioned how much value Rogers gets out of the contract.

As a result, the company’s market capitalization has plummeted. The financial struggles of Rogers are largely driven by its significant debt, which now exceeds $50 billion. The company’s debt burden is a major concern, as it significantly limits the company’s ability to invest in growth opportunities, such as expanding its wireless network, improving customer service, or investing in new technologies. With $50 billion in debt, Rogers is forced to prioritize debt repayment over other investment opportunities. This constraint can have negative consequences for the company’s long-term growth and profitability. Furthermore, Rogers’ debt is largely tied to its acquisition of Shaw Communications, a move that was intended to strengthen its position in the Canadian market but has instead proven costly. The company’s high-interest debt burden makes it difficult for Rogers to compete with its competitors, such as Telus and Bell, which have lower-interest debt levels. The financial struggles of Rogers are also evident in its declining revenue and profitability, with the company’s revenue decreasing by 10% in 2022 compared to the previous year.

Rogers faces a challenging environment that is affecting the entire industry.