Unilever’s investment in Create Wellness is a strategic move to expand its presence in the functional foods market, a market that is experiencing rapid growth. The functional foods market is characterized by products that offer health benefits beyond basic nutrition. These products often include ingredients like vitamins, minerals, probiotics, and other supplements.
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“We are excited to be working with a leading investor in the health and wellness space.”
The company, which is based in the US, is focused on developing and commercializing innovative, high-performance, and sustainable products. The company’s mission is to empower athletes and everyday people to achieve their full potential. The company’s products are designed to enhance athletic performance, improve recovery, and promote overall well-being.
What’s Up Wellness is a company that focuses on providing personalized wellness solutions through its mobile app. The company’s mission is to empower individuals to take control of their health and wellness by providing them with the tools and resources they need to make informed decisions about their well-being. What’s Up Wellness offers a range of services, including personalized nutrition plans, fitness tracking, and mental health support. These services are delivered through its mobile app, which is available in both English and Hindi.